News

Firms boost data protection investment as GDPR loomsDataIQ News5th December 2016 European firms are planning to ramp up their investment in data protection, especially on cloud and mobile security, next year as the deadline for compliance with the new EU General Data Protection Regulation moves ever closer. According to the latest [...]
Mon, Dec 05, 2016
Source: Data IQ
GDPR: Why ad tech will not be ready by 2018David Reed, director of research and editor-in-chief, DataIQ5th December 2016 There is a strong sense of déjà vu about the current response to GDPR from within the digital marketing community, especially ad tech firms. Like in 2011, there is both disbelief [...]
Mon, Dec 05, 2016
Source: Data IQ
Consumers waking up to the value of their personal data DataIQ News2nd December 2016 Consumers around the world are becoming increasingly aware of how much their personal data is worth to businesses and are even able to put a price tag on it, with their online data valued at between [...]
Fri, Dec 02, 2016
Source: Data IQ
Joe Hellerstein, Trifacta
How Trifacta built the human-AI interface for data wranglersDavid Reed, director of research and editor-in-chief, DataIQ1st December 2016 When data wrangling vendor Trifacta was launched in 2011, it was driven by two goals - to improve the productivity of data analysts and to solve one of the biggest and hardest [...]
Thu, Dec 01, 2016
Source: Data IQ