News

GDPR changes could render many email campaigns illegalDataIQ News27th September 2016 Nearly a quarter of all brands are now personalising their email campaigns using what could soon be illegal data, because it has been collected through automatic methods, such as IP address tracking, where clear consent can be hard to [...]
Tue, Sep 27, 2016
Source: Data IQ
This is the first GeoView analysis for 2016 and the eleventh in the GeoView series. The statistics in this report relate to commercial units as of 16th June, 2016. The overall vacancy rate was 13.1%. This rate is up from the 12.6% recorded in Q2 and Q4 2015. The [...]
Tue, Sep 27, 2016
Source: Data IQ
This report by Jaywing explains how sophisticated marketers truly measure and optimise the value of marketing. Advanced attribution enables savvy marketers to: Identify the precise combination of activities that drive business value Allocate and optimise spend effectively across all channels Make more informed business decisions Understand where marketing spend has the [...]
Tue, Sep 27, 2016
Source: Data IQ
Joseph Gordon-Levitt in "Snowden"
The Snowden EffectJake Taylor27th September 2016 Edward Snowden's decision to leak thousands of government files caused shockwaves across the world and divided the opinions of his countrymen - four years after the act, the 33-year-old is still viewed as both a hero and a villain. Now, Snowden's actions are to [...]
Tue, Sep 27, 2016
Source: Data IQ
Information Commissioner Elizabeth Denham responds to Yahoo data breach. [...]
Fri, Sep 23, 2016
Source: Information Commissioner’s Office